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商品編號: 9-819-042 出版日期: 2019/05/22 作者姓名: Kerr, William R.;Bach-Lombardo, Jordan 商品類別: Other 商品規格: 28p 再版日期: 2019/07/30 地域: 產業: E-commerce industry;Retail and consumer goods 個案年度: 2015 - 2019
商品敘述:
Faced with intense competition from Amazon, in 2015 Walmart began a transformation of its operations and workforce. The goal was to create an omnichannel retail experience for customers that seamlessly joined online and offline shopping. This case explores Walmart''s efforts to deliver this through investments in its workforce makeup and training, digital infrastructure, and automation technology.
涵蓋領域:
Automation;Management training;Operations and supply chain management;Strategy;Employee training
相關資料:
Case Teaching Note, (5-819-126), 11p, by William R. Kerr, Jordan Bach-Lombardo
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